Course CRN
72222
Subject Code
BUS
Subject Name
Business
Course Number
M35
Section
72222-202507-M35
Term
College
Instructor Immutable ID
joseph_caruana1
Course Description
Introduces principles of personal selling, including strategies for long-term selling relationships. Focuses on adaptive selling techniques, prospecting, handling objectives, gaining commitment, negotiation, and closing the sale. Recommended Prep: BUS M30 and ENGL M01A or ENGL M01AH. Transfer credit: CSU.